· Audi suspends sales and network negotiations with SAIC
During the ten hours of intense negotiations on the afternoon of November 30, Audi AG formally agreed to suspend negotiations with SAIC on sales and networking.
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Audi dealers and the German side agreed on the "December 1st" day, the terminal market Audi car prices rose. According to informed sources, after several hours of negotiations this afternoon, "SAIC Audi" was officially suspended.
Cheshang has just obtained an exclusive internal confidential document signed by Wei Yongxin, general manager of Audi China. The document said that on the basis of the Foshan communication meeting on November 21, several parties reached consensus on the three main demands of the dealers.
1. Ensure the existing and future competitiveness and profitability of the existing FAW-Volkswagen Audi dealer network.
2. Improve the regional sales network management and management capabilities of Audi Sales Division.
3. The next steps of the Audi and SAIC cooperation plans.
Among them, with the approval of FAW Group, Ren Siming, the general manager of FAW Volkswagen Audi Sales Division, and Jing Qing, deputy general manager, have begun to organize the negotiation team to deal with issues 1 and 2.
As for issue 3, Audi AG agreed to suspend negotiations with SAIC on sales and networks in view of the fact that FAW-Volkswagen Audi dealers did not reach a consensus on the cooperation between Audi AG and SAIC. After the existing dealer network has long-term and stable profitability, and after reaching a consensus with the dealer association, it will conduct further negotiations with SAIC.
However, Audi AG is not “terminating†the SAIC Audi project. It gives the time node. Before March 2017, Audi, SAIC and FAW Audi Dealer Association will negotiate again, and FAW Group will also be invited to participate.