Trade Modes and Characteristics in the Development Opportunity Period of China Fastener Industry

With the development of the global economy and the intensification of market competition, more and more fastener companies in China are aware that only the domestic and foreign markets can simultaneously avoid risks and improve their overall strength.

At present, the fastener industry has entered a period of great opportunity in 20 years. At this stage, China's fastener companies generally have several characteristics:

First, now more attention is paid to technological innovation achievements. The practice of fastener companies, including our establishment of an innovative system, can also enable more enterprises to develop and use independent intellectual property rights, so that fastener companies can achieve new technologies and achievements. In the use of new products, we will further emancipate and develop scientifically.

Second, a large number of fastener companies have undergone two or three decades of development, and have gone from extensive to new development stages. This stage of development has made more fastener companies pay more attention to energy conservation and pay more attention to environmental awareness. In the new era, the majority of fastener companies are improving their management and management capabilities, and are able to adapt more to the needs of the society for development.

Third, fastener enterprises must now further reflect the characteristics of social returns and make their own contributions to the development of a harmonious society. With the development and expansion of fastener companies, some new types of fastener companies with certain technological content and advantages have increasingly shown their own development characteristics, and their own strength has gradually increased. While enhancing their own development strength, they also pay attention to further their due contribution in a harmonious society. Such as: can improve the treatment of employees, can make the company's internal management, create a good atmosphere for the entire community to be harmonious. In recent years, the Party Central Committee, the State Council, and relevant departments have also vigorously advocated and conducted evaluations and commendations for advanced non-public economy personnel so that these people can play a more prominent role in the construction of a socialist harmonious society.

Fourth, a large number of fastener companies have begun to move toward a new stage of development. This new feature allows us to continue to integrate with the international market, in the development of economic globalization, we must jump out of their own areas, pay more attention to the international market , combined with the background of international economic development.

Due to different product specifications and different characteristics of the company, domestic fastener companies choose different export modes according to their actual conditions:

Mode 1: import and export import and export <br> <br> although the difficulty is relatively large, but the upward trend in the last two years, different companies chose a different way of self-export Depending on the situation, some enterprises Through participating in exhibitions and other methods, they mainly attacked overseas aftermarkets; some companies actively visited overseas enterprises to obtain support; some enterprises chose to open the aftermarket and then enter the matching market.

Self-employed companies need a certain amount of manpower, material resources, and financial resources. Some larger fastener companies and local fasteners associations jointly set up a special overseas sales team to penetrate into foreign companies and use local resources to conduct marketing and after-sales services. Although they paid more, they achieved good results. .

Mode 2: supporting the whole vehicle export <br> <br> recent years, with China's own brand of machine, increase vehicle exports, own brand machine, automobile companies supporting the fastener business to take On the ride, this seems to be a relatively easy way to export. Under such circumstances, fastener companies need to establish a close strategic partnership with the complete machine and vehicle companies, and fully understand the overseas market before supporting exports. This is a problem that many fastener companies must pay attention to.

The situation of heavy sales and light services has been valued by many companies.
Mode 3: Export through joint venture partners

The initial improvement of technology and the introduction of funds are the main reasons why many fastener companies choose joint ventures. With the rapid entry of multinational companies’ fastener companies, some fastener companies regard overseas sales channels as an important factor for joint ventures in order to expand the domestic market for domestic companies. Some fastener companies set up joint ventures with multinational companies with foreign backgrounds. There is only one purpose. To find a partner with overseas sales channels, take the road to internationalization.

Mode 4: through intermediaries, agents exports <br> <br> many fastener companies in seeking overseas exports, especially to seize export overseas aftermarket, through intermediaries, agents carried out, some choose a foreign agent, More companies choose domestic agents. These agents have rich foreign experience and can build a good platform for the export of fasteners. However, with the increase of intermediate agents, some unfavorable conditions have also emerged. Some agents at home or abroad have the problem of not pursuing good faith. Fraudulently occurred during the agency process, causing some domestic fastener companies to suffer great losses; some agents Acting on a number of products (even counterfeit products) and selling at low prices in overseas exhibitions damages the image of Chinese fastener companies and is not conducive to the development of Chinese fastening companies in overseas markets. In particular, the EU's anti-dumping should arouse our Pay enough attention. Therefore, fastener companies should carefully select professional agents.

This is the characteristic that fastener companies are now entering a new era. Of course, we are now faced with many difficulties, such as the general backward technology of fastener companies, low level of quality management, relatively poor talent, technical quality, the environment for financing, laws and regulations need to be further improved, the company's own business The quality of managers and managers has yet to be improved in training and other ways.

Fastener companies still need to further implement the policies and policies of the Party and the country, and have more control over the policies of the state in terms of industrial policies and macroeconomic regulation of economic development; and adjust and improve their own development environment in accordance with the national macroeconomic regulation and industrial development policies. .